Nick Brown is the Founder and CEO of accelerate agency, a SaaS SEO & content agency. Working with enterprise and scale-up brands. There’s so much talk these days about optimizing for AI search. But, ...

Public relations is a key driver of brand visibility, reputation and engagement, but PR effectiveness is notoriously difficult to gauge. To measure the true impact of these efforts, setting relevant ...

“Did our organic traffic just drop again – even though our rankings went up?” If that question has come up in your marketing meetings lately, you aren’t alone. AI is reshaping SEO, breaking the ...